Icon of Type

A tantalizing limited-edition, numbered, deluxe monograph of iconic US graphic designer Herb Lubalin was recently made available for pre-order from Unit Editions press. Lubalin spent his early days in the Mad Men-era NYC advertising world, created the well-known Avant Garde typeface, and worked with Lou Dorfsman to create the influential CBS cafeteria wall (shown). A real treasure, especially considering United Editions says, ‘The only previous monograph on Lubalin was published in 1985. Long out of print, it can be found online for up to $400.”