Otl Aicher’s Olympics

With the London Olympics fast approaching, we are reminded of the important intersection of design and sporting events. Arguably the greatest identity created for the Olympics was by Otl Aicher for the 1972 games in Munich. The vibrant, legible identity included an elaborate system of Modernist pictograms, that could be easily understood by people of all nationalities. Aicher even created the first ever Olympic mascot; a colorful dog called Waldi. A celebratory exhibition and symposium, Munich ’72 Design Legacy, will be held in Canterbury, England in late June.