Fruit of Fashion

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For Kenzo’s launch of their Men’s Spring/Summer 2014 line, Brussels-based set designers Villa Eugénie rolled out a giant carpet made entirely of fruit. Oranges, apples, bananas, lemons, strawberries, limes, etc made up the colorful pattern of the rug centerpiece. Fruit stands serving fresh-made juice were also covered in edible goodies, and guests were allowed to snack on samples of the interactive piece, with the remainder being donated to the Red Cross at the end of the night.

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